Today, nearly every aspect of this scenario has changed, Alhamdulillah. GPS has replaced dashboard covered maps, immigrant Muslim families have collectively transitioned to adopting the indestructible Toyota Camry, and it’s far less difficult to find the nearest Halal restaurant because there’s an app for that.
In fact, the US Halal food market has grown by a third since 2010 to a whopping $20+ billion in annual sales. Influenced by a Muslim diaspora that is growing in size (and in net worth), Zabihah Halal meats are increasingly available at many big box and grocery stores, while prepared Halal meals are no longer exclusively associated to food carts. While Halal food has a long way to catch up to big brother Kosher (40% of all new foods are certified to meet Jewish dietary laws in the US today), it’s only a matter of time.